New Domain name: Dot Tel
DotTel ( .TEL ) is a new type of domain name that promises a new way of locating information on the web. It may also include benefits to compliment your existing SEO Strategy.
Search news contacted the Dot Tel registry recently for some information about the new TLD, to see what all the hype was about, and the benefits it has to offer for a company’s Search Engine Optimisation Strategy.
DotTel is a different concept from most other ordinary domains such as .COM or .COM.AU, because rather than using the domain for ‘regular purposes’ such as hosting a traditional web-page that presents your company or product information using a HTTP web server, Dot Tel is a ‘directory service‘ of sorts, which presents a company or person’s contact information, and that content is serverd over the ‘DNS’ or Domain Name Service protocol.
DNS is s the underlying technology that runs the domain name system, in essence, allowing you to type a web address into your web browser, and it locates where on the web you need to go to retrieve that information or website.
A spokesperson for .TEL said the new domain has very specific and unique content, which allows customers to locate your business and provide information on the products or service you provide, in addition to your contact information and location. You are also allowed to to specify keywords related to your business, so this has the added benefit of being crawled and indexed by local search engines.
Making use of DNS technology presents many incentives for search engines such as Google to crawl and index the information because it is in a standard and easy to read format, and updates to content are almost instant, search engines have more incentive to re-index .TEL content in short intervals.
Finally, the spokeperson feels .TEL adds a great deal of value to the end customer because .TEL content is easy to maintain, can be updated at short intervals and has the best return on investment in the SEO business because it is expected to retail at very low prices (approx $15-20 USD/year).
When asked about privacy concerns, DotTel has advised that just like many social networking sites such as Facebook, customers can decide on what information is made public and who gets to sees information that they would prefer not to be seen by the public. In a similar way that you can see the friends of your contacts in Facebook, DotTel will also allow you to see a limited amount of information to people in your approved contacts network.
The Dot Tel landrush is currently on (Jan 09 to February) and landrush applications start on Feb 3rd at a premium price, and general availability (GoLive) begins on 24th March.
Visit the Telnic website for more information on this new and exciting Domain TLD, and view their demos for demonstrations of the many features and benefits offered by DotTel.
We’d like to thank DotTel for supplying this information.
Article brought to you by Search King.
