Google Trademark Guidelines
We’ve reported on several occassions about various insurance companies using Google’s name (their trademark) without permission.
This is becoming so common occurence, with the term “Google it” being referenced in TV advertising campaigns, and not forgetting Television programs and movies. The occurrence is barely worth mentioning, except to say that Google has a set of published Guidelines that define permissible use of their name or trademark.
The article is published at http://www.google.com/permissions/guidelines.html
It also contains a list of Google’s trademarked names, which is handy for anybody who trades with Google or provides associated or re-branded services, or just wants to make reference to the name Google, and is curious about their rights to use the Google name.
If in doubt, simply don’t use it!
