Yahoo! in Microsoft’s sites again
Microsoft still seems determined to swallow up Yahoo!, amid talks that the world’s largest software maker is waiting to strike up a deal when Yahoo! appoints a new CEO.
This news comes shortly after Microsoft snapped up a senior member of Yahoo! (Dr Qi Lu) to head up the Online Services Group.
The deal would certainly be in the interest of Yahoo! Inc shareholders, who would be devastated over the substantial write-down of their shares after they dropped 56% from a high of $USD 30.00 in February 2008, when Microsoft first made the proposition to buyout Yahoo! in effort to have a combined marketshare of approximately 30% of the search business to pose a formidable force against the dominant Google Inc.
Microsoft needs to take some drastic measures to improve it’s search business and lift it’s market share from approximately 8.5%, or risks falling by the wayside as a minor search engine with a small enthusiast following, the likes of Lycos and Altavista.
There are still rumours circulating to suggest that Microsoft is soon going to re-badge it’s Live service to the new name of “Kumo” as reported by SearchNews early last month, and a spokesperson from Microsoft revealed that Live Search “hasn’t made it (live.com) stand for something that consumers have connected to”.
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